Brazie
Introducing "Brazie," a sustainable fashion brand committed to upcycling and creating unique fashion pieces, primarily using upcycled denim. The brand embraces a streetstyle aesthetic and features a multi-language page with dark mode.
Process
Conducted in-depth market research to identify sustainable fashion trends and target audience preferences. Designed and developed a visually stunning website using SvelteKit and TailwindCSS, focusing on user experience and responsiveness. Implemented a multi-language feature to reach a broader international audience and added dark mode for enhanced user experience. Created a distinctive brand identity, including the logo and visual elements, using Affinity Designer, to reflect Brazie's ethos.
Colors
Problem Statement
The challenge was to create a brand and an online presence that reflects Brazie's commitment to sustainable fashion and appeals to fashion-conscious consumers.
Objectives
- Establish a sustainable fashion brand, "Brazie," dedicated to upcycling denim for unique fashion pieces.
- Develop a visually appealing and user-friendly website with multi-language support and dark mode.
- Utilize modern web technologies, including SvelteKit, TailwindCSS, GitHub, and Affinity Designer, for design and development.
Tools
- SvelteKit
- Tailwind CSS
- GitHub
- Affinity Designer
Solution
We crafted a comprehensive solution that encompassed the following key strategies: